Every now and then, a project or campaign really reminds you of why you love what you do. I had the amazing opportunity to work with an absolute wonderful client, Jersey Mike’s — with an outstanding comedic creative team from Highdive Agency — with one of my favorite directors, Dan Opsal from Hungryman. Jersey Mike’s wanted to expand its brand recognition against their heavy competitors in order to hit their goal of opening another 10,000 stores within the next year. And what better way to do that than to bring in the big guns, one of the best in show biz, the only & only - Danny DeVito. SERIOUSLY - he was the absolute BEST. We captured more content than we know what to do with! Yay extra deliverables!
Agency: Highdive Advertising // Production Partner: Dan Opsal + Hungryman // Tabletop Director: Mikon Von Gastel + Sibling Rivalry // Editorial: John Dingfield + Cutters